The 3rd of our recent articles on strategy:


Is so many things

In so many different ways

That makes it hard

To tell what strategy is

But when we see it done

We can tell

A strategy was there!


What a creature

Strategy is

So huge, so powerful

Yet unseen

Before its job

Is done


Cut and hew

Push or pull

Plan it, draw it

You can do

But for the unlocking key

Think and search

Not within

But outside

The box!


The other two articles are:
Is Strategy a wrong concept for many businesses and ‘Fit’ a better concept?

What is Strategy?